Five Guys International: GM Conference Lisbon

Case Study

The Challenge

Five Guys had a clear aim for their general managers conference: Coming together to celebrate and reward the achievements of the individual leaders within the business. The challenge was to make this year’s conference even better than last year’s spectacle in Ibiza.

What We Did

We sourced a unique location that would appeal to a variety of ages. A picturesque and cool city, Lisbon is known for its rich culture, vibrant nightlife, delicious food, welcoming atmosphere and sunshine, making it the perfect choice for this year’s event.

How we Did it

5* accommodation
Airport transfers
Welcome drinks and canapes
Branded goodie bags
Entertainment
Glamorous masquerade ball
Awards ceremony
Conference
Caricaturist
International DJ
Treasure hunt around Lisbon
Final wrap party at a premium venue

The Result

This is our 4^th conference that we’ve done with Saving Grace and the good thing is that every time we do one, they get to learn more and more about us. We’re also able to adapt and improve year on year and a lot of that’s down to the help of Saving Grace. Its absolutely great to be working with them as always.

Dale Brodie – Head of Creative